短視頻的黃金結構原來要這樣做
開頭:抓住黃金三秒
Opening: Seize the Golden Three Seconds
如何在視頻一開始就牢牢抓住觀眾的眼球?關鍵在于這三秒!
How to firmly capture the audience's attention at the beginning of a video? The key is these three seconds!
懸念制造:拋出一個懸念,讓觀眾好奇接下來會發生什么。
Suspense creation: Throw out a suspense to make the audience curious about what will happen next.
直擊主題:迅速點明視頻核心,適合那些追求效率的觀眾。
Directly hit the topic: Quickly identify the core of the video, suitable for viewers who pursue efficiency.
觸動人心:利用情感共鳴,讓觀眾在情感上與你的視頻產生連接。
Touching people's hearts: Using emotional resonance to connect the audience emotionally with your video.
熱點追蹤:緊跟熱點,觸及觀眾的成長需求或關注點。
Hotspot tracking: keep up with hot topics and touch on the audience's growth needs or concerns.
中間:2-5個爆點
Middle: 2-5 explosive points
一個視頻如何成為爆款?關鍵在于那些讓人眼前一亮的爆點!
How can a video become a hit? The key lies in those eye-catching explosive points!
精華提煉:從高贊評論中提取精華,將這些內容巧妙融入視頻中。
Essence extraction: extract the essence from the high praise comments, and skillfully integrate these contents into the video.
劇情構建:用童話般的劇情為產品短視頻增添魅力。
Plot construction: Add charm to product short videos with fairy tale like plots.
結尾:引發熱議
Conclusion: Triggering a heated discussion
互動:鼓勵觀眾參與討論,增加視頻的互動性。
Interaction: Encourage audience participation in discussions and increase the interactivity of the video.
共情:觸動觀眾的情感,讓他們與視頻內容產生共鳴。
Empathy: Touching the audience's emotions and resonating with the video content.
反轉:巧妙設置反轉,給觀眾留下深刻印象。
Reverse: Cleverly set the reverse to leave a deep impression on the audience.
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